Find Web Developers
Find Web Developers

Four Recommended Tips for a Team of SEO for Web Development

August 17th, 2018

If a company decides to rely on an expert to create a window to the web he does to have an advertising return and wants to be located more quickly and comfortably than the old systems (e.g. yellow pages) as the potential customer relies increasingly on search engines like Google.

Unfortunately, not all webmasters, designers are often helped by Dreamweaver & Co, are aware of the dynamics necessary to satisfy the SEO company, then forced to turn to experts to optimize the visibility of your site.

The best case is the presence of an SEO expert in every field of web development company that creates an initial guideline and are consulted each year by the client to update the web space under the new rules SEO: remember that the web and its rules vary very quickly, updating the site code and content is essential for lasting results.

The worst case for the company that wants the site is well positioned to find a study of web development even without knowledge in SEO, at which point the company has to go to another studio or find a freelance SEO expert puts his hand the code and possibly a redesign of a project born evil, or to update.

This is clearly not the optimal situation even for the SEO expert who will have to hand code to others, placing emphasis on analyzing the structure of spider traps, check for broken links, robots.txt misconfigured, not having a semantic structure (wireframe) lacking in content and so on.

So let’s see recommendations 4 and 4 things to avoid for a web agency that is planning the site of a customer and want to avoid him spending more money (possibly losing the contract when the customer will notice that your web provider is “lame”) offering rather than a service with bows and complete 100%.

4 things to do to provide a quality product:

Planning

The site must be planned together with an SEO expert right from the first drafts, by studying the semantics, the positioning of various frames, the right keywords.

Access

The collaboration must be horizontal: the SEO expert must have decision-making power in the team and give advice during the chosen code, create a site with perfect code badly positioned just a waste of time.

Communication

The coder needs to communicate at any time of the project on choices, ideas and possible errors with the expert in SEO. It should not be a consultant but a real team member.

Competence

Although the company has knowledge of SEO does not mean that I know what an expert. The SEO changes dramatically, just see the news in the social environment. Having a full-time SEO worker who knows the news is essential to have a result: if the web development company is large enough there is definitely need more experts – why pay 10 programmers flash and then have only an expert in optimization and positioning on search engines? And ‘counterproductive.

4 things to do to be filled with problems:

Wait

Show the wireframe to SEO expert to work day after day is over or even very serious mistake. If you follow the expert advice to assist the team, may be too late and having to redesign entire pages.

Afraid

The team should not be afraid to see the creativity stifled by the expert in SEO: working together to find viable solutions, achieving a balance between creativity and accessibility.

Underestimate

Many webmasters think that the SEO expert is only a marginal figure of the team: the result is to underestimate the SEO aspect and get a website invisible to search engines and therefore useless. If the SEO is not in accord with the design ideas should not hide our heads in the sand and ignore it but you have to ask alternative routes.

Seek Perfection (no reach)

If your SEO expert is competent and the team did not collaborate in the production process need to be afraid to launch the site. You have to constantly worry about instead of work: often the most common mistake is to start well and then rest on their laurels.

Hiring A Web Development Company Vs Doing It Yourself

August 16th, 2018

Hiring a web development company to create a website for you may seem like a complete waste of money. After all, they can cost hundreds to thousands of dollars! You could easily learn how to create a basic website, then throw on some pretty graphics, text, and photos to lure in people–correct? It’s something any junior high kid can do, so why not you?

Think again–do you want your company website to look like something a junior high school kid created? Not really. Not only will it be unprofessional in appearance, with glaring, migraine-inducing graphics and text, but it will not gather big hits on internet search engine traffic…and of the potential customers that do somehow find your site, chances are that most of them will be driven away by your website! Not the kind of presence you want on the world wide web, is it?

Learning how to create a professional website with high numbers in internet search engine traffic is much more difficult than it seems. It takes a special kind of patience to learn basic HTML, much less master it and the more advanced web development tools. Furthermore, think developing your own professional website is cheaper? In order to master all these web development tools, you would need to pay hundreds to thousands of dollars for classes and textbooks in order to learn this!

And by the time you are done and ready to develop your own site, weeks to months will have gone by. If you had simply hired a web development company in the first place, then not only will the costs be the same, but you will be getting a high-quality, proven product from a proven company that can guarantee you results…fast…for the same cost, or even cheaper. Think about it.

Some Points To Consider About Web Development

August 15th, 2018

As with any development, it takes time to build a web site presence which is profitable. There is no fast track to get from domain registration to millions of dollars of incoming revenue. It takes a lot of careful planning, and you need to take your time about the decisions involved in your web development. There could be more to having a successful online business than just buying a domain.

Before starting any business, a person should analyze the situation and determine what the chances are for success. Some of those details include knowing what the demand is for your products, or services. As an example, gimmick items tend to come and go. If you are trying to sell a product that was popular 3 years ago, there might not be a market for it now. This is the type of the thing you need to consider.

Identifying your target audience takes time, and by choosing a popular product you will have a better chance of success. Then you need to analyze the market place to see how many competitors you have. If the market is flooded with the same offers, then you many want to find some other product, or service, to promote.

Due to the search engines wanting to produce the highest quality search results, they continue to implement measures that safe guard against such things as keyword spamming. Their spiders are programmed to search for certain criteria, which is then used to index your site and decide what your ranking should be.

Your site must be designed to implement the most effective use of keywords, and product description content, to satisfy the SE requirements. It isn’t enough to just use some web site editing program to create web pages, without knowing what is required to improve your ranking. Success can be more involved than just abiding by the SE obligations.

Search engines are always updating their databases and finding what they need to do to improve their own business. Many online marketing firms have people whose only job is to stay informed as to what the newest SE changes are, and how to best implement changes, which will improve their company’s profits.

When it comes to promoting your web site, you need to know where to find the largest number of potential buyers. Pay-Per-Click ads can be an affordable means of advertising, but it takes innovative ideas and dedication to achieve the results you want. In considering the number of hours involved in becoming successful, you many want to find out more about web development.